How do we make digital systems feel less robotic and more real? Whether you work with interface or visual design, front-end technology, content design, or just want to be better at your business, learn why conversation is the best model for creating device-independent, human-centered systems.

Using audible speech or taking the form of a text chat isn’t enough to make an interaction truly conversational. From understanding the human interface, to effectively using the power of personality, to getting it all done, you’ll find out how the art of communication can elevate technology.

Download a free PDF of the first edition

 

WHAT’S NEW IN THE second EDITION?

A lot has happened since 2018. Mostly we’ve watched a lot of organizations continue to get conversation wrong, while large language models are making it wronger.

So, we’ll talk about how to get it right with current technology, which—spoiler—means paying more attention to the core principles all over again.

Coming 2025

If you create digital products, Erika has a lot to teach you about integrating content, structure, and tone into a single compelling experience. Good aesthetics may attract our attention, but it’s great conversation that makes us fall in love!”
— Kim Goodwin, author of Designing for the Digital Age